What is PLN?
Prepaid Local Number (PLN) enables travelers to obtaining a local subscription to complement their home operator subscription without changing their home SIM card or handset. Visited operators use the PLN platform to offer a local prepaid number to these roamers. The subscriber is now connected on both home and local numbers, while the visited operator gets incremental local subscriptions from such roamers, along with their roaming revenues.
To a Mobile Subscriber
The subscriber is able to enjoy the best of both worlds - the use of a local number for cost-effective mobile experience, coupled with accessibility on the home number - without the hassle of carrying multiple handsets or using bulky dual-SIM phones.
To a Mobile Operator
CEO-Higher "local" subscriptions boosts market share, competitive differentiator and market leadership, no acquisition cost, increase presence in highly lucrative inbound roaming segment.
CMO, Product Head (Usage & Revenue) - leverage existing prepaid infrastructure, instant service roll-out with ZERO last-mile distribution logistics and no risk to existing services. |
